Bringing Awareness to a Life-Saving Cause

An Omnichannel Strategy

Veteran Serving Non-Profit Organization is an organization that offers trained service dogs for combat veterans. They serve veterans across the nation, pulling dogs from high-kill shelters and other facilities, to create effective and efficient, trained service workers while helping some of the most intricate medical examples. 

Veteran Serving Non-Profit Organization noticed a lack of social media presence and felt their essential mission for their organization wasn’t impactful enough across their channels. They needed a way to meet their community, natively, demonstrating their resources and messaging to those who need them. 

The Fifth & Cor team was able to grow its online social presence through an omnichannel social approach. From influencer prospecting and outreach to growing engagement through a consistent content schedule, the Fifth & Cor team saw a tremendous increase in content interactions, impressions, visitors, followers, and total audience in just 30 days.