How an Omnichannel Strategy Elevated
Food Distribution Company's Business
Enhancing Social Commerce Presence
Food Distribution Company is an East Coast brand that provides handpicked, high-quality meat from select farmers.
Food Distribution Company made the decision to partner with the team at Fifth & Cor to help diversify their social media presence to attract new customers, increase engagement, and expand brand awareness while enhancing social listening for calculated market share.
In 60 days, Fifth & Cor introduced engaging social content that grew their platform following, created brand awareness and recognition, and generated an infinite increase in web traffic and conversions.
Enhancing a Brands Instagram Footprint
Fifth & Cor created a strategy that integrated user-generated content, paid social advertising, and reputation management while targeting competitor brands and actively engaging with their followers.
Fifth & Cor started partnering with home chefs and bbq enthusiasts to gain brand visibility, increase engagement and enhance brand values.
Increase in Instagram Impressions within first 60 days
Increase in Instagram Followers within first 60 days
Partnered Influencers within first 60 days
Leveraging Pinterest for SEO & Brand Awareness
When Food Distribution Company signed with Fifth & Cor they did not have a Pinterest page, but Pinterest quickly became a great way to increase brand awareness and SEO. With this in mind, Fifth & Cor created and aligned boards more closely to their products, packages, and recipes.
Honing in on Facebook Targeted Audiences
Fifth & Cor created a strategy for Food Distributors Facebook page, which included creating quality posts to increase engagement and reach even while decreasing the total number of posts. The strategy was so successful that:
Total Post Reach increased 55.51%
Total Post Engagement increased 54.85%
Total Page Views increased 6,568.75%
Brand Voice Amplified on Twitter
Fifth & Cor also developed a strategy for Food Distribution company’s Twitter page, which included creating quality posts to promote engagement.
Increased impressions by 17,212.28%
Increased profile visits by 262.9%
Increased mentions by 105.88%
Increase in Twitter Mentions within first 60 days
Increase in Facebook Total Reach within first 60 days
Pinterest Impressions within first 60 days